Rides along Seven Mile Beach, the West End cliffs and the Norman Manley Boulevard strip. Drift launches for riders on October 1, 2026.
Negril is long and thin, and that shape drives everything about getting around it. The resorts spread along Norman Manley Boulevard beside Seven Mile Beach, then the road climbs into the West End where the cliffs, the smaller hotels and Rick's Café are strung out over several more kilometres.
Almost nothing in Negril is genuinely walkable from anything else after dark, and the strip has no street lighting to speak of once you are past the main hotel cluster. Getting from a beach hotel to a cliff-side restaurant and back is a transport question every single evening.
Drift covers the whole run — beach strip, West End and the long transfer back to Montego Bay — with the fare shown in Jamaican dollars before you book.
Areas covered from October 1, 2026
The main resort strip along Norman Manley Boulevard.
The cliffs, boutique hotels, dive shops and sunset bars along West End Road.
The roundabout, the craft market and the shops around the town square.
The northern end of the bay and the larger all-inclusives.
The residential area rising behind the town.
The stretch of beach and small hotels toward the north.
The routes people actually ask for
The 90-minute coastal transfer that nearly every Negril visitor makes twice.
The nightly run out to the cliffs for dinner and sunset.
Timed to sunset, which means everyone wants it at once.
Short trips to the roundabout, market and shops.
The return airport run along the coast road.
The distance between the far end of the West End and the north end of Bloody Bay is around ten kilometres of unlit road with no pavement for much of it. Walking between them is not a realistic option, particularly at night, which is when most of Negril's dining and nightlife actually happens.
That leaves visitors making several paid trips a day, each one currently negotiated separately. Booking in the app means the price is fixed before you get in, and a driver comes to you rather than you standing on the boulevard trying to flag one down.
Same app, same account, launching October 1, 2026
Rides across New Kingston, Half Way Tree, Downtown and the corporate area
Rides along the Hip Strip, Rose Hall, Ironshore and Sangster Airport
Rides for the cruise pier, Dunn's River, Turtle Beach and the north coast resorts
Rides across Greater Portmore, Braeton and the Causeway commute into Kingston
Rides across St Catherine, the historic centre and the Kingston corridor
What people ask about getting around Negril
No. Uber does not operate anywhere in Jamaica following the June 2024 restrictions on app-based ride-hailing. Drift launches for riders on October 1, 2026, covering Seven Mile Beach, the West End and the Montego Bay transfer.
It is roughly a 90-minute drive southwest along the coast. From October 1, 2026 you can book it in the Drift app with the fare quoted in Jamaican dollars before you confirm, rather than arranging it at the airport.
Drift runs 24/7. Given how spread out Negril is and how little of the road is lit, the late trip back from the West End is one of the main reasons to have the app on your phone.
Yes. Coverage runs the full length of the strip, from Bloody Bay through the town centre and out along West End Road.
Download Drift now and set up your account before launch. The moment Jamaica goes live on October 1, 2026, you can book straight away.